Too Cool Truck

We sold our last automobile 5 months ago, and haven't missed it at all. Living in Florida, commuting by bicycle is easy. Warm winter days, cool but pleasant evenings, with the Pinellas Trail right next to the store, and bicycle lanes everywhere, make for a cyclist's dream.

But if we ever got another truck, I'd want this one:

I wouldn't want to drive it, just park it in front of the shop. And when I give people directions over the phone, just tell them to look for the truck. I wouldn't even have to tell them what color or make.

Just look for the truck, dude. You'll know.

But, there does seem to be something missing here.  What could it be?

Wait - oh yeah, I know. There, that's MUCH better now:

Merry Christmas, and Happy Holidays, from all of us here at JCS Cycles.